Why Heartland?

You, your family, and your team have built something worth preserving.

Over years. Over decades.

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You have choices on how to structure your transition.

  • Sell 100% of the company?
  • Sell a portion and participate in future growth?
  • Which approach is right for you and your family?

Heartland offers flexibility in the structure of a transaction. While we invest in majority interests, we are open to owners, their families, and senior leaders maintaining a meaningful equity stake moving forward.

What is a fair price
for your business?

Heartland strives for fair transactions which work for everyone. Share the transaction structure and price that feels right to you, and let’s work together to find a solution that fits.

What role do you wish to play in the business following a transaction, if any?

How are you going to spend your time after a transition of ownership?

Heartland understands every seller is different and we are open to options regarding continued involvement from owners. Some may wish to remain as CEO and continue driving growth. Others will want an advisory role and/or a board position. Some choose to step away entirely.

How will your employees be affected by a transaction?

What about the leadership team?

What about family members working in the business?

Heartland is committed to honoring and strengthening company cultures where team members feel respected, trusted, empowered, and treated like family. Employees, senior leaders and family members can count on us to listen, extend trust and support their ongoing success.

About Us

Our Mission.

Heartland's mission is to be an outstanding steward of our team members, companies, communities, and the capital of our investors as we acquire and grow businesses.

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Heartland Partners
 

Enduring.

Preserving what matters most.

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Heartland Partners believes every business carries a legacy worth preserving – it’s a reflection of your hard work, Midwestern values and grit.

When we invest, your company’s heritage is treated with care and respect. We’re committed to building on the foundation you’ve created, nurturing a growth culture, strengthening the community around it and ensuring long-term stewardship while honoring your legacy for years to come. With Heartland, your company doesn’t just live on—it continues to flourish.

The Heartland Difference

Heartland understands your company is unique.

We take time to understand you and the business you’ve built. Identifying the right fit for you and Heartland, we will partner to create a mutually beneficial transition.

Explore.

Learn about our companies.

Heartland has proudly invested in the following platform companies.

ABM EQUIPMENT
AJAX METAL FORMING SOLUTIONS
CASS PRECISION MACHINING Consistent. Reliable. Trusted
SPECTRUM Aeromed

Testimonials

Peace of Mind.

Hear what our companies’ former owners have to say about Heartland.

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Heartland Partners

Earned Trust.

We’ve Got Your Back.

“Heartland has always done what they said they were going to do. I respect that. They have treated our employees, the company’s greatest asset, with fairness and care. Heartland is transparent with our employees, and they strive for competitive pay scales, great benefits and retirement plans, health coverage, life insurance, and all the rest that make Cass a great place to work. Heartland has earned my trust.”

—Steve Wise | Cass Precision Machining Owner & Board Member
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Community
Growth Partners

Testimonial

“What really impressed me with Heartland Partners was that we were able to go visit other companies that they had purchased similar to ours, and we were able to see that the culture had been maintained and that those companies were continuing to flourish under the new ownership. After the sale, I've been really impressed with what Heartland has brought to Ajax.”

—Ajax Family

Our Team

The Heartland Team offers decades of entrepreneurial and management experience bringing a broad and collaborative approach.

Our team offers you the benefits of deep expertise in a wide variety of industries including manufacturing, transportation, distribution, healthcare, and financial.

Simply, we know what it takes because we are business owners. We are investors who have a heart for midwest businesses and “Capitalism Done Right.”

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